News & Articles
Top 5 Apps You Need to Run Your Own Business
If you’re not using apps to manage your small business, you’re missing out on an easy and convenient way to grow your business. In a constantly changing post-pandemic world, you need to be able to be flexible. It could be that your business needs require you to work...
Dealing with COVID Burnout in Business
According to a recent CapitalOne Business survey, almost half of small business owners said that running a business during the pandemic has had a negative effect on their mental health, and 26% said that their work-life balance is worse than it was before the pandemic. No wonder business owners are feeling burned out. So what do you do when you’re feeling defeated by it all?
5 Steps to Benchmark for Success After One Year of Business
Benchmarking means measuring your performance against that of a competitor in the same market. You’ll measure and compare key metrics, including the obvious ones like revenue, profit and production numbers, and others like the (equally important) customer satisfaction and churn rates. This way, you can see how you stack up against the competition – and how you can improve and swipe a greater part of the market.
How to Market My Small Business
You’ve gone through all the rigmarole: you’ve created your business plan, financed your endeavor, dealt with all the financial and legal hurdles, and hired employees. You’ve officially started your business. Congratulations! But what now? How do you actually get...
Imposter Syndrome and Small Business Owners
Do You Feel Like an Imposter? As a small business owner, you’ve devoted time and effort to developing your craft – whether that be handmade jewelry, website design, or coaching other business owners. You are skilled at your trade. You are passionate. Your clients...
WHY are you in Business?
Your why isn’t so much about what you do, but what drives you to do what you do. As you set goals or make business-related decisions, it is a much smoother process with achievable results when you are mindful of the parameters of your why.